MAYHEM debuted at No. 1 on the UK Official Albums Chart with widespread critical acclaim.

The campaign received strong critical acclaim, including five-star reviews from NME and Dork and high-profile cover features on publications such as Polyester and DIY, positioning the album as one of the standout alternative releases of the year.

Sherelle consolidated her position within the UK electronic music landscape through this campaign, achieving milestones that ranged from an NME cover to receiving a MOBO award and being named DJ Mag's Breakthrough Producer.

Beabadoobee's third studio album, This Is How Tomorrow Moves, launched with a Dazed party and Guardian cover, took in cover features for Cosmopolitan and Heroine; social and video content for Vogue and The Face; and led to a number one album and two Brit Award nominations.

2024 saw Iceland Airwaves celebrate 25 years of its acclaimed showcase and music industry conference in Downtown Reykjavík.

Beyond The Music returned to Manchester city centre for the second year of its unique, change-making music industry conference and new music showcase festival.

inside out continued its long-term partnership with Green Man Festival for its 2024 edition, celebrating another sold-out weekend in the Black Mountains of Bannau Brycheiniog.

2023 saw the release of Olivia Dean’s debut album Messy, a refreshingly textured snapshot of a young woman embracing the beauty in life’s messiness through her relatable, soul-bearing lyricism and her most expansive and varied production to date. Amongst a run of successful live dates including Glastonbury festival, Somerset House, Roundhouse and more, Messy earned Dean three BRIT Awards nominations and a spot on the Mercury Prize shortlist. This campaign earned inside out a Music Week Best PR Campaign nomination.

A standout campaign that garnered major media coverage, from The Guardian to Dazed, earning critical acclaim and further cementing Kelela as a significant cultural figure.

Ethel Cain became a breakout start of 2022 with the release of her debut record titled Preacher's Daughter.

The BandLab NME Awards return to London’s O2 Academy Brixton for the wildest night in global music, two years after the last edition.

Self Esteem released Prioritise Pleasure in October 2021. It followed Rebecca Taylor’s 2019 debut album as Self Esteem, titled Compliments Please.

Wolf Alice released their third album Blue Weekend in 2021, 3.5 years after their Mercury-Prize winning Visions of a Life, which took them to #2 in the Official Albums Chart and led to acclaim across the board.

The campaign transformed George Ezra from a rising star into a household name landing him a #1 single and album.

inside out work with multi-talented artist, actor, author and songwriter Lily Allen to provide strategic publicity across a number of projects, including her Mercury Prize-nominated album ‘No Shame’, her best-selling memoir ‘My Thoughts Exactly’ and more.